Boost for "E-Cycling" at Collection Events Held Nationwide During Earth Week

(04/24/03) EPA's "Plug-In To eCycling" program, launched in January 2003, is a key component of EPA's Resource Conservation Challenge, which asks Americans to increase the countrywide recycling rate to 35 percent and reduce the generation of priority chemicals by 50 percent, both by 2005. During Earth Week and in the following days of April 25-27, many Plug-In To eCycling partners and local governments are providing numerous opportunities for the public to recycle their used electronics by holding collection events nationwide. Examples of participating companies and their events include: Best Buy, together with their partners HP and Starbucks, are inviting New Yorkers to recycle their used computer hardware and other consumer electronics; Panasonic will advertise Best Buy's events with hourly public service announcements played on the NBC Astrovision on the Panasonic screen in Times Square. AT&T Wireless will donate refurbished phones to groups that respond to emergency situations like the American Red Cross and proceeds from recycled phones will go to Keep America Beautiful. Sony, Sharp, Panasonic, and JVC will join recycler Nxtcycle in Palm Springs, Calif., and also with recycler, Envirocycle in Dauphin County, Penn., and Hancock County, W.Va. For more information on these events and locations see: www.plugintorecycling.org.

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